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Fashion Trend Forecasting

by Holland, Gwyneth, Jones, Rae

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Paperback $16.49
Condition Bargain Brand-new publisher overstock that may have a remainder mark and minor wear from handling. Bargain
$16.49

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About

An understanding of trends is a fundamental skill for anyone working in the fashion industry. In this book Gwyneth Holland and Rae Jones look at how to produce a well-researched trend, from initial inspiration to concrete idea and, eventually, real product. Illustrated throughout with insights from practicing trend forecasters and industry insiders, it is an invaluable guide for fashion students and practitioners alike.
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