Management (50 Ideas You Really Need to Know)
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About
50 Management Ideas You Really Need to Know demystifies the management concepts that any budding entrepreneur would want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), and cover the latest commercial concepts from the online world.
Info
ISBN: 9781780875835
Published Date: January 1, 2012
Publisher: Quercus
Language: English
Page Count: 232
Size: 8.50" l x 5.38" w x 0.78" h
Category
Business
Subject
Management