{"product_id":"powerful-proposals-how-to-give-your-business-the-winning-edge","title":"Powerful Proposals: How to Give Your Business the Winning Edge","description":"How does a company constantly win more business than its rivals? A key factor is the ability to create proposals that outshine those from even the strongest competitors.\u003cbr\u003e\u003cbr\u003e\u003cspan style=\"font-style: italic;\"\u003ePowerful Proposals\u003c\/span\u003e helps businesses maximize the selling power of their proposals, with proven strategies for going beyond \"this is what we do\" documents in favor of customer-centered offers that highlight the tangible benefits your company offers.\u003cbr\u003e\u003cbr\u003eThis helpful resource offers tools and techniques that will let any firm:\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eassess their \"winner or loser\" proposal status and take proactive steps to become a winner\u003c\/li\u003e\n\u003cli\u003eaddress the \"Big Four\" questions that a proposal must answer to be successful\u003c\/li\u003e\n\u003cli\u003ecreate \"A+\" proposals in less time with less wasted effort via a simple, repeatable process\u003c\/li\u003e\n\u003cli\u003eneutralize the issue of price when the firm is not the low-price provider\u003c\/li\u003e\n\u003c\/ul\u003e\u003cspan style=\"font-style: italic;\"\u003ePowerful Proposals\u003c\/span\u003e takes you step by step through designing executive summaries, writing themes, and generating the text. There is also valuable information on strategy, graphics, callouts, and other visual elements.","brand":"Harper Collins","offers":[{"title":"Bargain","offer_id":42891157209168,"sku":"9781400242412B","price":8.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9781400242412-l.jpg?v=1788368755","url":"https:\/\/bookoutlet.com\/products\/powerful-proposals-how-to-give-your-business-the-winning-edge","provider":"Book Outlet","version":"1.0","type":"link"}