{"product_id":"newton-s-football-the-science-behind-america-s-game-9780345545145b","title":"Newton's Football: The Science Behind America's Game","description":"\u003cb\u003eIn the bestselling tradition of \u003ci\u003eFreakonomics\u003c\/i\u003e and \u003ci\u003eScorecasting\u003c\/i\u003e comes a clever and accessible look at the big ideas underlying the science of football. \u003c\/b\u003e\u003cbr\u003e \u003cb\u003e \u003c\/b\u003e\u003cbr\u003e Did you hear the one about the MacArthur genius physicist and the NFL coach? It's not a joke. It's actually an innovative way to understand chaos theory, and the remarkable complexity of modern professional football.\u003cbr\u003e  \u003cbr\u003e In \u003ci\u003eNewton's Football,\u003c\/i\u003e journalist and \u003ci\u003eNew York Times\u003c\/i\u003e bestselling author Allen St. John and TED Speaker and former Yale professor Ainissa Ramirez explore the unexpected science behind America's Game. Whether it's Jerry Rice finding the common ground between quantum physics and the West Coast offense or an Ivy League biologist explaining--at a granular level--exactly how a Big Mac morphs into an outside linebacker, \u003ci\u003eNewton's Football\u003c\/i\u003e illuminates football--and science--through funny, insightful stories told by some of the world's sharpest minds.\u003cbr\u003e  \u003cbr\u003e With a clear-eyed empirical approach--and an exuberant affection for the game--St. John and Ramirez address topics that have long beguiled scientists and football fans alike, including:\u003cbr\u003e  \u003cbr\u003e * the unlikely evolution of the football (or, as they put it, \"The Divinely Random Bounce of the Prolate Spheroid\")\u003cbr\u003e * what Vince Lombardi has in common with Isaac Newton\u003cbr\u003e * how the hardwired behavior of monkeys can explain a head coach's reluctance to go for it on fourth-down\u003cbr\u003e * why a gruesome elevator accident jump-started the evolution of placekicking\u003cbr\u003e * how Teddy Roosevelt saved football using the same behavioral science concept that Dreamworks would use to save \u003ci\u003eShrek\u003c\/i\u003e\u003cbr\u003e * why woodpeckers don't get concussions\u003cbr\u003e * how better helmets actually made the game more dangerous\u003cbr\u003e  \u003cbr\u003e Every Sunday the NFL shares a secret with only its savviest fans: The game isn't just a clash of bodies, it's a clash of ideas. The greatest minds in football have always possessed an instinctual grasp of science, understanding the big ideas and gritty realities that inform the game's rich past, as well as its increasingly uncertain future.\u003cbr\u003e  \u003cbr\u003e Blending smart reporting, counterintuitive creativity, and compelling narrative, \u003ci\u003eNewton's Football\u003c\/i\u003e takes gridiron analysis to the next level, giving fans a book that entertains, enlightens, and explains the game anew.","brand":"Ballantine Books","offers":[{"title":"Bargain","offer_id":42819688464464,"sku":"9780345545145B","price":9.49,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780345545145-l.jpg?v=1785876948","url":"https:\/\/bookoutlet.com\/products\/newton-s-football-the-science-behind-america-s-game-9780345545145b","provider":"Book Outlet","version":"1.0","type":"link"}