{"product_id":"blog-inc-9781452107202b","title":"Blog, Inc","description":"With roughly 95,000 blogs launched worldwide every 24 hours (BlogPulse), making a fledgling site stand out isn't easy. This authoritative handbook gives creative hopefuls a leg up. Joy Cho, of the award-winning Oh Joy!, offers expert advice on starting and growing a blog, from design and finance to overcoming blogger's block, attracting readers, and more. With a foreword from Grace Bonney of Design*Sponge plus expert interviews, this book will fine-tune what the next generation of bloggers shares with the world. Learn how to: Design your site. Choose the right platform. Attract a fan base. Finance your blog. Maintain work\/life balance. Manage comments. Find content inspiration. Overcome blogger's block. Choose the right ads. Develop a voice. Protect your work. Create a media kit. Leverage your social network. Take better photographs. Set up an affiliate program. Partner with sponsors. Build community. Go full-time with your blog. And more!","brand":"Chronicle Books","offers":[{"title":"Bargain","offer_id":42817795784784,"sku":"9781452107202B","price":3.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9781452107202-l.jpg?v=1785866412","url":"https:\/\/bookoutlet.com\/products\/blog-inc-9781452107202b","provider":"Book Outlet","version":"1.0","type":"link"}