Design Elements: A Graphic Style Manual (2nd Edition)

Design Elements is a comprehensive manual outlining the broad areas of expertise that graphic designers must master featuring hundreds of tips and examples demonstrating the fundamental skills that contribute to successful design. This second edition evolves concepts presented in the original and adds information of greater depth and detail. It is the most compact and lucid handbook available describing the basic principles of layout, image making, color usage, typography, and visual narrative - and how to put it all together. Design Elements not only offers a thorough understanding of the rules of design, but also shows you how to break those rules without compromising communication or confusing your audience.