How to Say It: Creating Complete Customer Satisfaction

How to Say It: Creating Complete Customer Satisfaction

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About
 A guide to effectively communicating with customers to create lasting - and repeat - business relationships. 

This book provides practical, results-oriented guidance for effective communication with customers through sample words, phrases, scripts, and strategies applied to real-world examples. 

Unlike the vast majority of books that deal with customer communication, How to Say It®: Creating Complete Customer Satisfaction does not separate sales from customer service communications, but instead integrates them into a single book. Readers will learn how to:
  • Speak the language of Yes by asking the right questions
  • Get referrals through established customers
  • Offer value through solutions, satisfaction, and trust
  • Anticipate and preempt objections
  • Own a problem by owning the solution
Info

ISBN: 9780735205253

Published Date: March 5, 2013

Publisher: Prentice Hall Press

Language: English

Page Count: 260

Size: 9.17" l x 6.06" w x 0.63" h