The New Strategic Selling: The Unique Sales System Proven Successful by the World's Best Companies (Revised & Updated)
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Now updated and revised for a new century of sales success, this new edition of the business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Learn: How to identify the four real decision makers in every corporate labyrinth; How to prevent sabotage by an internal deal-killer; How to make a senior executive eager to see you; How to avoid closing business that you'll later regret; How to manage a territory to provide steady, not boom and bust, revenue; How to avoid the single most common error when dealing with the competition.