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The Selling of the President

by McGinniss, Joe

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Paperback $5.49
Condition Bargain Brand-new publisher overstock that may have a remainder mark and minor wear from handling. Bargain
$5.49

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About

The Selling of the President shows how a clutch of salesmen, cameramen, and speechwriters adjusted Richard Nixon's image by manipulating television - or us - on his behalf. In the 30-plus years since its publication, the book still resonates with what remains the most formidable challenge for a candidate: image control. 253 pages.
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