{"product_id":"make-elephants-fly-the-process-of-radical-innovation-9780349418834b","title":"Make Elephants Fly: The Process of Radical Innovation","description":"\u003cspan style=\"font-weight: bold;\"\u003eDrawing on case studies from the most innovative start-ups in Silicon Valley, this step-by-step guide will show you how to develop, validate and bring your impossibly big ideas to life.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eIn today's world, everyone needs to innovate to stay competitive. It doesn't matter if you're a start-up founder, corporate executive, small business owner, freelancer or professional: there's a technology out there that's going to upend your industry. And if you aren't able to harness it to your advantage, someone else will. Innovation is no longer an option - it's the price of admission into the business world.\u003cbr\u003e\u003cbr\u003e\u003cspan style=\"font-style: italic;\"\u003eMake Elephants Fly\u003c\/span\u003e will help you implement the same methodologies and processes as the most innovative start-ups in Silicon Valley. It will show you:\u003cbr\u003e\u003cbr\u003e\u003cul\u003e\n\u003cli\u003eHow start-ups come up with breakthrough products and services\u003c\/li\u003e\n\u003cli\u003eHow to structure innovation teams\u003c\/li\u003e\n\u003cli\u003eThe best ways to identify and vet new ideas\u003c\/li\u003e\n\u003cli\u003eWhat it takes to foster a culture of innovation\u003c\/li\u003e\n\u003cli\u003eHow to establish a process of innovation throughout your organisation.\u003c\/li\u003e\n\u003c\/ul\u003eBy the time you've digested this book, you will have the tools needed to take your impossibly big idea and make it fly!","brand":"Piatkus Books","offers":[{"title":"Bargain","offer_id":42823808024656,"sku":"9780349418834B","price":7.49,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780349418834-l.jpg?v=1785894013","url":"https:\/\/bookoutlet.com\/fr\/products\/make-elephants-fly-the-process-of-radical-innovation-9780349418834b","provider":"Book Outlet","version":"1.0","type":"link"}