You've Got 8 Seconds: Communication Secrets for a Distracted World

You've Got 8 Seconds: Communication Secrets for a Distracted World

by Hellman, Paul

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About

You made a great point - but did anybody hear it? Every day at work, people do three things: talk, listen, and pretend to listen. That's not surprising-the average attention span has dropped to 8 seconds. To get heard, says high-stakes communications expert Paul Hellman, you need to focus your message, be slightly different, and deliver with finesse. Through fast, fun, actionable tips, You've Got 8 Seconds explains what works and what doesn't, what's forgettable and what sticks.
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