Understanding Media

Understanding Media

by McLuhan, Marshall, Lapman, Lewis H.

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This reissue marks the 30th anniversary (1964-1994) of McLuhan's classic exposé on the state of the emerging phenomenon of mass media. In a new introduction, Harper's editor Lewis Lapham reevaluates McLuhan's work in the light of the technological as well as the political and social changes that have occurred in the last part of the century.
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