{"product_id":"alcohol-9780993191152b","title":"Alcohol","description":"\u003cspan style=\"font-weight: bold;\"\u003eSoviet propaganda against the demon drink: the latest in Fuel's Russian pop culture series\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eFrom the acclaimed authors of the \u003cspan style=\"font-style: italic;\"\u003eRussian Criminal Tattoo Encyclopaedias\u003c\/span\u003e and \u003cspan style=\"font-style: italic;\"\u003eSoviet Space Dogs\u003c\/span\u003e comes \u003cspan style=\"font-style: italic;\"\u003eAlcohol\u003c\/span\u003e, a glorious and exhaustive collection of previously unpublished Soviet anti-alcohol posters. The book includes examples from the 1960s through to the 1980s, but focuses on posters produced during Mikhail Gorbachev's campaign initiated in 1985. These posters attempted to sober up Soviet citizens by forcing them to confront the issues associated with excessive alcohol consumption. \u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eThis government-led urgency allowed the poster designers to present the anti-alcohol message in the most graphic terms: they depicted drunks literally trapped inside the bottle or being strangled by \"the green snake.\" Their protagonists are paralytic freeloaders and shirkers who always neglect their families, drive under the influence, produce substandard work, are smashed when pregnant and present a constant danger to fellow citizens. A two-part essay by renowned cultural historian Alexei Plutser-Sarno attempts to explain, from a Russian perspective, the reasons behind this phenomenon.\u003c\/div\u003e","brand":"FUEL Design \u0026 Publishing","offers":[{"title":"Bargain","offer_id":42817270284368,"sku":"9780993191152B","price":20.49,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780993191152-l.jpg?v=1785864338","url":"https:\/\/bookoutlet.com\/en-ca\/products\/alcohol-9780993191152b","provider":"Book Outlet","version":"1.0","type":"link"}