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This staggering amount of information - unprecedented in history - can tell us a great deal about who we are - the fears, desires, and behaviors that drive us, and the conscious and unconscious decisions we make. From the profound to the mundane, we can gain astonishing knowledge about the human psyche that less than twenty years ago, seemed unfathomable.\u003cbr\u003e\u003cbr\u003eEverybody Lies offers fascinating, surprising, and sometimes laugh-out-loud insights into everything from economics to ethics to sports to race to sex, gender and more, all drawn from the world of big data. What percentage of white voters didn’t vote for Barack Obama because he’s black? Does where you go to school effect how successful you are in life? Do parents secretly favor boy children over girls? Do violent films affect the crime rate? Can you beat the stock market? How regularly do we lie about our sex lives and who’s more self-conscious about sex, men or women?\u003cbr\u003e\u003cbr\u003eInvestigating these questions and a host of others, Seth Stephens-Davidowitz offers revelations that can help us understand ourselves and our lives better. Drawing on studies and experiments on how we really live and think, he demonstrates in fascinating and often funny ways the extent to which all the world is indeed a lab. With conclusions ranging from strange-but-true to thought-provoking to disturbing, he explores the power of this digital truth serum and its deeper potential - revealing biases deeply embedded within us, information we can use to change our culture, and the questions we’re afraid to ask that might be essential to our health - both emotional and physical. All of us are touched by big data everyday, and its influence is multiplying. Everybody Lies challenges us to think differently about how we see it and the world.","brand":"HarperLuxe","offers":[{"title":"Default Title","offer_id":42821171052624,"sku":"9780062497499B","price":17.49,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780062497499-l.jpg?v=1785882622"},{"product_id":"think-clearly-eight-simple-rules-to-succeed-in-the-data-age-9780753561010b","title":"Think Clearly: Eight Simple Rules to Succeed in the Data Age","description":"\u003cspan style=\"font-weight: bold;\"\u003e‘Kiko Llaneras is one of the most consistently interesting data journalists to have emerged in the last decade’\u003cbr\u003eJohn Burn-Murdoch, Chief data reporter, \u003ci\u003eFinancial Times\u003c\/i\u003e\u003cbr\u003e\u003c\/span\u003e\u003cbr\u003eIt’s almost impossible to feel confident we’ve made the right choice when we are constantly faced with conflicting data. From choosing the right school for our children to understanding major social and political events, making informed decisions can feel overwhelming. In a world overflowing with data, it is more important than ever to decipher what the numbers tell us.\u003cbr\u003e\u003cbr\u003eDrawing on years of work interpreting and explaining data about almost anything, renowned data journalist Kiko Llaneras offers practical tools and shortcuts to help you understand the numbers and make better decisions using a quantitative lens. Through a series of compelling examples, he reveals some of the surprising insights that a data-driven perspective can offer such as:\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eWhat caused the Chernobyl disaster\u003c\/li\u003e\n\u003cli\u003eHow Barack Obama made decisions and slept so peacefully during his presidency\u003c\/li\u003e\n\u003cli\u003eWhy so many footballers are born in January\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003cbr\u003eAn essential guide for decoding the complexities of our modern world, \u003ci\u003eThink Clearly\u003c\/i\u003e will transform the way you view and use data in every aspect of your life.\u003cbr\u003e\u003c\/p\u003e","brand":"WH Allen","offers":[{"title":"Bargain","offer_id":42869727658064,"sku":"9780753561010B","price":14.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780753561010-l.jpg?v=1785888124"},{"product_id":"the-equality-machine-harnessing-digital-technology-for-a-bri-9781541774759b","title":"The Equality Machine: Harnessing Digital Technology for a Brighter, More Inclusive Future","description":"\u003cb\u003eAt a time when AI and digital platforms are under fire, Orly Lobel, a renowned tech policy scholar, defends technology as a powerful tool we can harness to achieve equality and a better future.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e Much has been written about the challenges tech presents to equality and democracy. But we can either criticize big data and automation or steer it to do better. Lobel makes a compelling argument that while we cannot stop technological development, we can direct its course according to our most fundamental values.\u003cbr\u003e  \u003cbr\u003e With provocative insights in every chapter, Lobel masterfully shows that digital technology frequently has a comparative advantage over humans in detecting discrimination, correcting historical exclusions, subverting long-standing stereotypes, and addressing the world’s thorniest problems: climate, poverty, injustice, literacy, accessibility, speech, health, and safety. \u003cbr\u003e  \u003cbr\u003e Lobel's vivid examples—from labor markets to dating markets—provide powerful evidence for how we can harness technology for good. The book’s incisive analysis and elegant storytelling will change the debate about technology and restore human agency over our values.","brand":"Public Affairs","offers":[{"title":"Bargain","offer_id":42822686507088,"sku":"9781541774759B","price":16.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9781541774759-l.jpg?v=1785889072"},{"product_id":"data-science-the-mit-press-essential-knowledge-series-9780262535434b","title":"Data Science (The MIT Press Essential Knowledge Series)","description":"A concise introduction to the emerging field of data science, explaining its evolution, relation to machine learning, current uses, data infrastructure issues, and ethical challenges.\u003cbr\u003e\u003cbr\u003e\nThe goal of data science is to improve decision making through the analysis of data. Today data science determines the ads we see online, the books and movies that are recommended to us online, which emails are filtered into our spam folders, and even how much we pay for health insurance. This volume in the MIT Press Essential Knowledge series offers a concise introduction to the emerging field of data science, explaining its evolution, current uses, data infrastructure issues, and ethical challenges.\u003cbr\u003e\u003cbr\u003e\n\nIt has never been easier for organizations to gather, store, and process data. Use of data science is driven by the rise of big data and social media, the development of high-performance computing, and the emergence of such powerful methods for data analysis and modeling as deep learning. Data science encompasses a set of principles, problem definitions, algorithms, and processes for extracting non-obvious and useful patterns from large datasets. It is closely related to the fields of data mining and machine learning, but broader in scope. This book offers a brief history of the field, introduces fundamental data concepts, and describes the stages in a data science project. It considers data infrastructure and the challenges posed by integrating data from multiple sources, introduces the basics of machine learning, and discusses how to link machine learning expertise with real-world problems. The book also reviews ethical and legal issues, developments in data regulation, and computational approaches to preserving privacy. Finally, it considers the future impact of data science and offers principles for success in data science projects.","brand":"MIT Press","offers":[{"title":"Bargain","offer_id":42872701419600,"sku":"9780262535434B","price":10.49,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780262535434-l.jpg?v=1785890676"},{"product_id":"big-data-how-the-information-revolution-is-transforming-our-9781785782343b","title":"Big Data: How the Information Revolution Is Transforming Our Lives (Hot Science)","description":"Is the Brexit vote successful big data politics or the end of democracy? Why do airlines overbook, and why do banks get it wrong so often? How does big data enable Netflix to forecast a hit, CERN to find the Higgs boson and medics to discover if red wine really is good for you? And how are companies using big data to benefit from smart meters, use advertising that spies on you and develop the gig economy, where workers are managed by the whim of an algorithm?\u003cbr\u003e\u003cbr\u003eThe volumes of data we now access can give unparalleled abilities to make predictions, respond to customer demand and solve problems. But Big Brother's shadow hovers over it. Though big data can set us free and enhance our lives, it has the potential to create an underclass and a totalitarian state.\u003cbr\u003e\u003cbr\u003eWith big data ever-present, you can't afford to ignore it. Acclaimed science writer Brian Clegg - a habitual early adopter of new technology (and the owner of the second-ever copy of Windows in the UK) - brings big data to life.","brand":"Icon Books","offers":[{"title":"Bargain","offer_id":42823289372752,"sku":"9781785782343B","price":7.49,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9781785782343-l.jpg?v=1785891638"},{"product_id":"everybody-lies-big-data-new-data-and-what-the-internet-can-t-9780062390851b","title":"Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are","description":"Blending the informed analysis of The Signal and the Noise with the instructive iconoclasm of Think Like a Freak, a fascinating, illuminating, and witty look at what the vast amounts of information now instantly available to us reveals about ourselves and our world - provided we ask the right questions.\u003cbr\u003e\u003cbr\u003eBy the end of an average day in the early twenty-first century, human beings searching the internet will amass eight trillion gigabytes of data. This staggering amount of information - unprecedented in history - can tell us a great deal about who we are - the fears, desires, and behaviors that drive us, and the conscious and unconscious decisions we make. From the profound to the mundane, we can gain astonishing knowledge about the human psyche that less than twenty years ago, seemed unfathomable.\u003cbr\u003e\u003cbr\u003eEverybody Lies offers fascinating, surprising, and sometimes laugh-out-loud insights into everything from economics to ethics to sports to race to sex, gender and more, all drawn from the world of big data. What percentage of white voters didn’t vote for Barack Obama because he’s black? Does where you go to school effect how successful you are in life? Do parents secretly favor boy children over girls? Do violent films affect the crime rate? Can you beat the stock market? How regularly do we lie about our sex lives and who’s more self-conscious about sex, men or women?\u003cbr\u003e\u003cbr\u003eInvestigating these questions and a host of others, Seth Stephens-Davidowitz offers revelations that can help us understand ourselves and our lives better. Drawing on studies and experiments on how we really live and think, he demonstrates in fascinating and often funny ways the extent to which all the world is indeed a lab. With conclusions ranging from strange-but-true to thought-provoking to disturbing, he explores the power of this digital truth serum and its deeper potential - revealing biases deeply embedded within us, information we can use to change our culture, and the questions we’re afraid to ask that might be essential to our health - both emotional and physical. All of us are touched by big data everyday, and its influence is multiplying. Everybody Lies challenges us to think differently about how we see it and the world.","brand":"HarperCollins Publisher","offers":[{"title":"Bargain","offer_id":42824397357136,"sku":"9780062390851B","price":13.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780062390851-l.jpg?v=1785896411"},{"product_id":"the-ascent-of-information-books-bits-genes-machines-and-life-9780593087244b","title":"The Ascent of Information: Books, Bits, Genes, Machines, and Life's Unending Algorithm","description":"\u003cb\u003e\u003cb\u003eYour information has a life of its own, and it\u003cb\u003e’\u003c\/b\u003es using you to get what it wants.\u003c\/b\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eOne of the most peculiar and possibly unique features of humans is the vast amount of information we carry outside our biological selves. But in our rush to build the infrastructure for the 20 quintillion bits we create every day, we’ve failed to ask exactly why we’re expending ever-increasing amounts of energy, resources, and human effort to maintain all this data.\u003cbr\u003e\u003cbr\u003eDrawing on deep ideas and frontier thinking in evolutionary biology, computer science, information theory, and astrobiology, Caleb Scharf argues that information is, in a very real sense, alive. All the data we create—all of our emails, tweets, selfies, A.I.-generated text and funny cat videos—amounts to an aggregate lifeform. It has goals and needs. It can control our behavior and influence our well-being. And it’s an organism that has evolved right alongside us.\u003cbr\u003e\u003cbr\u003eThis symbiotic relationship with information offers a startling new lens for looking at the world. Data isn’t just something we produce; it’s the reason we exist. This powerful idea has the potential to upend the way we think about our technology, our role as humans, and the fundamental nature of life.\u003cbr\u003e\u003cbr\u003e\u003ci\u003e The Ascent of Information\u003c\/i\u003e offers a humbling vision of a universe built of and for information. Scharf explores how our relationship with data will affect our ongoing evolution as a species. Understanding this relationship will be crucial to preventing our data from becoming more of a burden than an asset, and to preserving the possibility of a human future.","brand":"Riverhead Books","offers":[{"title":"Bargain","offer_id":42826040639568,"sku":"9780593087244B","price":8.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780593087244-l.jpg?v=1785903822"},{"product_id":"discriminating-data-correlation-neighborhoods-and-the-new-po-9780262548526b","title":"Discriminating Data: Correlation, Neighborhoods, and the New Politics of Recognition","description":"\u003cb\u003eHow big data and machine learning encode discrimination and create agitated clusters of comforting rage.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eIn \u003ci\u003eDiscriminating Data\u003c\/i\u003e, Wendy Hui Kyong Chun reveals how polarization is a goal—not an error—within big data and machine learning. These methods, she argues, encode segregation, eugenics, and identity politics through their default assumptions and conditions. Correlation, which grounds big data’s predictive potential, stems from twentieth-century eugenic attempts to “breed” a better future. Recommender systems foster angry clusters of sameness through homophily. Users are “trained” to become authentically predictable via a politics and technology of recognition. Machine learning and data analytics thus seek to disrupt the future by making disruption impossible.\u003cbr\u003e\u003cbr\u003eChun, who has a background in systems design engineering as well as media studies and cultural theory, explains that although machine learning algorithms may not officially include race as a category, they embed whiteness as a default. Facial recognition technology, for example, relies on the faces of Hollywood celebrities and university undergraduates—groups not famous for their diversity. Homophily emerged as a concept to describe white U.S. resident attitudes to living in biracial yet segregated public housing. Predictive policing technology deploys models trained on studies of predominantly underserved neighborhoods. Trained on selected and often discriminatory or dirty data, these algorithms are only validated if they mirror this data. \u003cbr\u003e\u003cbr\u003eHow can we release ourselves from the vice-like grip of discriminatory data? Chun calls for alternative algorithms, defaults, and interdisciplinary coalitions in order to desegregate networks and foster a more democratic big data.","brand":"MIT Press","offers":[{"title":"Bargain","offer_id":42869720842320,"sku":"9780262548526B","price":15.49,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780262548526-l.jpg?v=1785904098"},{"product_id":"people-count-contact-tracing-apps-and-public-health-9780262045711b","title":"People Count: Contact-Tracing Apps and Public Health","description":"\u003cb\u003eAn introduction to the technology of contact tracing and its usefulness for public health, considering questions of efficacy, equity, and privacy.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eHow do you stop a pandemic before a vaccine arrives? Contact tracing is key, the first step in a process that has proven effective: trace, test, and isolate. Smartphones can collect some of the information required by contact tracers--not just where you've been but also who's been near you. Can we repurpose the tracking technology that we carry with us--devices with GPS, Wi-Fi, Bluetooth, and social media connectivity--to serve public health in a pandemic? In \u003ci\u003ePeople Count\u003c\/i\u003e, cybersecurity expert Susan Landau looks at some of the apps developed for contact tracing during the COVID-19 pandemic, finding that issues of effectiveness and equity intersect.\u003cbr\u003e\u003cbr\u003eLandau explains the effectiveness (or ineffectiveness) of a range of technological interventions, including dongles in Singapore that collect proximity information; India's biometric national identity system; Harvard University's experiment, TraceFi; and China's surveillance network. Other nations rejected China-style surveillance in favor of systems based on Bluetooth, GPS, and cell towers, but Landau explains the limitations of these technologies. She also reports that many current apps appear to be premised on a model of middle-class income and a job that can be done remotely. How can they be effective when low-income communities and front-line workers are the ones who are hit hardest by the virus? COVID-19 will not be our last pandemic; we need to get this essential method of infection control right.","brand":"MIT Press","offers":[{"title":"Bargain","offer_id":42826165944400,"sku":"9780262045711B","price":6.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780262045711-l.jpg?v=1785904422"},{"product_id":"the-ascent-of-information-how-data-rules-the-world-9780593087251b","title":"The Ascent of Information: How Data Rules the World","description":"\u003cb\u003e\u003cb\u003e\u003cbr\u003eYour information has a life of its own, and it\u003cb\u003e’\u003c\/b\u003es using you to get what it wants.\u003c\/b\u003e\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003eOne of the most peculiar and possibly unique features of humans is the vast amount of information we carry outside our biological selves. But in our rush to build the infrastructure for the 20 quintillion bits we create every day, we’ve failed to ask exactly why we’re expending ever-increasing amounts of energy, resources, and human effort to maintain all this data.\u003cbr\u003e\u003cbr\u003eDrawing on deep ideas and frontier thinking in evolutionary biology, computer science, information theory, and astrobiology, Caleb Scharf argues that information is, in a very real sense, alive. All the data we create—all of our emails, tweets, selfies, A.I.-generated text and funny cat videos—amounts to an aggregate lifeform. It has goals and needs. It can control our behavior and influence our well-being. And it’s an organism that has evolved right alongside us.\u003cbr\u003e\u003cbr\u003eThis symbiotic relationship with information offers a startling new lens for looking at the world. Data isn’t just something we produce; it’s the reason we exist. This powerful idea has the potential to upend the way we think about our technology, our role as humans, and the fundamental nature of life.\u003cbr\u003e\u003cbr\u003e\u003ci\u003e The Ascent of Information\u003c\/i\u003e offers a humbling vision of a universe built of and for information. Scharf explores how our relationship with data will affect our ongoing evolution as a species. Understanding this relationship will be crucial to preventing our data from becoming more of a burden than an asset, and to preserving the possibility of a human future.","brand":"Riverhead Books","offers":[{"title":"Bargain","offer_id":42826496770128,"sku":"9780593087251B","price":10.49,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780593087251-l.jpg?v=1785906153"},{"product_id":"the-digital-silk-road-china-s-quest-to-wire-the-world-and-wi-9780063046283b","title":"The Digital Silk Road: China's Quest to Wire the World and Win the Future","description":"An expert on China’s global infrastructure expansion provides an urgent look at the battle to connect and control tomorrow’s networks.\u003cbr\u003e\u003cbr\u003eFrom the ocean floor to outer space, China’s Digital Silk Road aims to wire the world and rewrite the global order. Taking readers on a journey inside China’s surveillance state, rural America, and Africa’s megacities, Jonathan Hillman reveals what China’s expanding digital footprint looks like on the ground and explores the economic and strategic consequences of a future in which all routers lead to Beijing.\u003cbr\u003e\u003cbr\u003eIf China becomes the world’s chief network operator, it could reap a commercial and strategic windfall, including many advantages currently enjoyed by the United States.\u003cbr\u003e\u003cbr\u003eIt could reshape global flows of data, finance, and communications to reflect its interests. It could possess an unrivaled understanding of market movements, the deliberations of foreign competitors, and the lives of countless individuals enmeshed in its networks.\u003cbr\u003e\u003cbr\u003eHowever, China’s digital dominance is not yet assured. Beijing remains vulnerable in several key dimensions, the United States and its allies have an opportunity to offer better alternatives, and the rest of the world has a voice. But winning the battle for tomorrow’s networks will require the United States to innovate and take greater risks in emerging markets. Networks create large winners, and this is a contest America cannot afford to lose.","brand":"HarperCollins Publisher","offers":[{"title":"Default Title","offer_id":42827045634128,"sku":"9780063046283B","price":6.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0592\/8173\/5760\/files\/9780063046283-l.jpg?v=1785908601"}],"url":"https:\/\/bookoutlet.com\/en-ca\/collections\/database-management.oembed?page=2","provider":"Book Outlet","version":"1.0","type":"link"}