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Brand Aid: Taking Control of Your Reputation--Before Everyone Else Does

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Hands-on strategies for creating and protecting your personal brand (yes, you have one) While we can't fully control how others see us, the truth is that each of us has a personal brand that is shaped by what we do, say, and write, and how we otherwise present ourselves to others - whether it's in a conference room, PTA meeting, dinner party, Facebook comment thread, or anywhere else. Using clear examples from businesses, families, and more, this indispensable guide presents essential advice for anyone who wants to succeed in today's competitive and interconnected world.

NOTE: This title is a Bargain Book Copy, purchased direct from various publishers as excess inventory or a store return. The book is in new condition and will, in most cases, have a small dot or line on the edge of the book. It may also have a price sticker on it from the original store it was returned from. For more information please refer to the information page Our Product.

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ISBN: 9780735205413
Publisher: Prentice Hall Press
Language: English
Page Count: 176
Size: 8.32" l x 5.47" w x 0.55"
Series: N/A