The Customer Comes Second: Put Your People First and Watch 'e4m Kick Butt (Fully Revised and Updated)
Bargain Book Copy
The secret of the success of Rosenbluth International is simple: Hal Rosenbluth concentrates on his employees first and his customers second. This is a formula that has worked for more than two decades and has transformed his company from a small family business into a global industry leader, grossing over $6 billion. In this classic on counterintuitive management practice, the entrepreneurial genius and visionary leader of Rosenbluth International shows you how to use exceptional service to win in any industry, by ensuring that your employees - your company's greatest asset - win you the best customers and propel your business to the greatest heights of success. For more than ten years, the strategies and ideas in this book have galvanized CEOs, entrepreneurs, and managers everywhere, making fans of business leaders and thinkers such as Jeff Greenfield, Scott McNealy, and many others. These secrets continue to prove themselves today as Rosenbluth International has rapidly emerged as the foremost travel management company since its industry's devastation following 9/11. Find out how Hal Rosenbluth's winning ideas can transform you and your company.
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