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Leap: How to Thrive in a World Where Everything Can Be Copied
Every business faces the existential threat of competitors producing cheaper copies. Even patent filings, market dominance and financial resources can't shield them from copycats. So what can we do--and, what can we learn from companies that have endured and even prospered for centuries despite copycat competition? In a book of narrative history and practical strategy, IMD professor of management and innovation Howard Yu shows that succeeding in today's marketplace is no longer just a matter of mastering copycat tactics, companies also need to leap across knowledge disciplines, and to reimagine how a product is made or a service is delivered. This proven tactic can protect a company from being overtaken by new (and often foreign) copycat competitors. Using riveting case studies of successful leaps and tragic falls, Yu illustrates five principles to success that span a wide range of industries, countries, and eras. Learn about how P&G in the 19th century made the leap from handcrafted soaps and candles to mass production of its signature brand Ivory, leaped into the new fields of consumer psychology and advertising, then leaped again, at the risk of cannibalizing its core product, into synthetic detergents and won with Tide in 1946. Learn about how Novartis and other pharma pioneers stayed ahead by making leaps from chemistry to microbiology to genomics in drug discovery; and how forward-thinking companies, including China's largest social media app--WeChat, Tokyo-based Internet service provider Recruit Holdings, and Illinois-headquartered John Deere are leaping ahead by leveraging the emergence of ubiquitous connectivity, the inexorable rise of intelligent machines, and the rising importance of managerial creativity.Outlasting competition is difficult; doing so over decades or a century is nearly impossible--unless one leaps. Ultimately, Leap is a manifesto for how pioneering companies can endure and prosper in a world of constant change and inevitable copycats.
This is Cancer: Everything You Need to Know, from the Waiting Room to the Bedroom
Haddad, Laura Holmes
When Laura Holmes Haddad was diagnosed with Stave IV inflammatory breast cancer at age 37, she struggled to find straight talk about what to expect. As she transitioned from treatment to survivorship, Laura wrote This Is Cancer so other patients and families would have the guide they need. Created for those who prefer their pathos with humor, reality, and a touch of flair, This Is Cancer provides an overview of a cancer diagnosis from treatment and clinical trials to exercise, parenting, and the myriad emotions you'll feel along the way.
Sachs, Jessica Snyder
When detectives come upon a murder victim, there's one thing they want to know above all else: When did the victim die? The answer can narrow a group of suspects, make or break an alibi, even assign a name to an unidentified body. But outside the fictional world of murder mysteries, time-of-death determinations have remained infamously elusive, bedeviling criminal investigators throughout history. Armed with an array of high-tech devices and tests, the world's best forensic pathologists are doing their best to shift the balance, but as Jessica Snyder Sachs demonstrates so eloquently in Corpse, this is a case in which nature might just trump technology. Plants, chemicals, and insects found near the body are turning out to be the fiercest weapons in our crime-fighting arsenal. In this highly original book, Sachs accompanies an eccentric group of entomologists, anthropologists, biochemists, and botanists - a new kind of biological "Mod Squad" - on some of their grisliest, most intractable cases. She also takes us into the courtroom where "post-O.J." forensic science as a whole is coming under fire and the new multi-disciplinary art of forensic ecology is struggling to establish its credibility. The fascinating story of the 2000-year search to pinpoint time of death, Corpse is also the terrible and beautiful story of what happens to our bodies when we die.
Scream: Chilling Adventures in the Science of Fear
Shiver-inducing science not for the faint of heart.No one studies fear quite like Margee Kerr. A sociologist who moonlights at one of America's scariest and most popular haunted houses, she has seen grown men laugh, cry, and push their loved ones aside as they run away in terror. And she's kept careful notes on what triggers these responses and why.Fear is a universal human experience, but do we really understand it? If we're so terrified of monsters and serial killers, why do we flock to the theaters to see them? Why do people avoid thinking about death, but jump out of planes and swim with sharks? For Kerr, there was only one way to find out.In this eye-opening, adventurous book, she takes us on a tour of the world's scariest experiences: into an abandoned prison long after dark, hanging by a cord from the highest tower in the Western hemisphere, and deep into Japan's mysterious “suicide forest.” She even goes on a ghost hunt with a group of paranormal adventurers. Along the way, Kerr shows us the surprising science from the newest studies of fear—what it means, how it works, and what it can do for us. Full of entertaining science and the thrills of a good ghost story, this book will make you think, laugh—and scream.
The Great Equalizer: How Main Street Capitalism Can Create an Economy for Everyone
Smick, David M.
The experts say that America's best days are behind us, that mediocre long-term economic growth is baked in the cake, and that politically, socially, and racially, the United States will continue to tear itself apart. But David Smick - hedge fund strategist and author of the 2008 bestseller The World Is Curved - argues that the experts are wrong.In recent decades, a Corporate Capitalism of top down mismanagement and backroom deal-making has smothered America's innovative spirit. Policy now favors the big, the corporate, and the status quo at the expense of the small, the inventive, and the entrepreneurial. The result is that working and middle class Americans have seen their incomes flat-lining and their American Dreams slipping away. In response, Smick calls for the great equalizer, a Main Street Capitalism of mass small-business startups and bottom-up innovation, all unfolding on a level playing field. Introducing a fourteen-point plan of bipartisan reforms for unleashing America's creativity and confidence, his forward-thinking book describes a new climate of dynamism where every man and woman is a potential entrepreneur - especially those at the bottom rungs of the economic ladder.Ultimately, Smick argues, economies are more than statistical measurements of supply and demand, economic output, and rates of return. Economies are people - their hopes, fears, dreams, and expectations. The Great Equalizer is a call for a set of new paradigms that inspire and empower average American people to reimagine and reboot their economy. It is a manifesto asserting that, with a new kind of economic policy, America's best days lie ahead.
Why We Ride: Women Writers on the Horses in Their Lives
Smiley, Jane (Foreword by)
Women and their horses — a symbiotic relationship based on trust, camaraderie, friendship, and love. In Why We Ride, Verna Dreisbach collects the stories of women who ride, sharing their personal emotions and accounts of the most important animals in their lives.This collection of stories includes the heartfelt thoughts of a range of women — those who rode as children, those who spent their girlhood years dreaming of owning a pony, and those who have made a lifelong hobby or career out of riding. Each story reveals how horses have made an impact in the lives of these women. With a foreword by best-selling novelist Jane Smiley, Why We Ride offers a reflective view on the relationships between women and horses.
A funny and heartwarming story of one woman's attempt to walk off a lifetime of fear--with a soulmate, bad shoes, and lots of wine.Torre DeRoche is at rock bottom following a breakup and her father's death when she crosses paths with the goofy and spirited Masha, who is pursuing her dream of walking the world. When Masha invites Torre to join her pilgrimage through Tuscany--drinking wine, foraging wild berries, and twirling on hillsides--Torre straps on a pair of flimsy street shoes and gets rambling. But the magical hills of Italy are nothing like the dusty and merciless roads of India where the pair wind up, improvising a pilgrimage in the footsteps of Gandhi along his march to the seaside. Hoping to catch the nobleman's fearlessness by osmosis and end the journey as wise, svelte, and kick-ass warriors, they are instead unraveled by worry that this might be one adventure too far. Coming face-to-face with their worst fears, they discover the power of friendship to save us from our darkest moments.
The Empire Must Die: Russia's Revolutionary Collapse, 1900-1917
From Tolstoy to Lenin, from Diaghilev to Stalin, The Empire Must Die is a tragedy of operatic proportions with a cast of characters that ranges from the exotic to utterly villainous, the glamorous to the depraved.In 1912, Russia experienced a flowering of liberalism and tolerance that placed it at the forefront of the modern world: women were fighting for the right to vote in the elections for the newly empowered parliament, Russian art and culture was the envy of Europe and America, there was a vibrant free press and intellectual life. But a fatal flaw was left uncorrected: Russia's exuberant experimental moment took place atop a rotten foundation. The old imperial order, in place for three hundred years, still held the nation in thrall. Its princes, archdukes, and generals bled the country dry during the First World War and by 1917 the only consensus was that the Empire must die.Mikhail Zygar's dazzling, in-the-moment retelling of the two decades that prefigured the death of the Tsar, his family, and the entire imperial edifice is a captivating drama of what might have been versus what was subsequently seen as inevitable. A monumental piece of political theater that only Russia was capable of enacting, the fall of the Russian Empire changed the course of the twentieth century and eerily anticipated the mood of the twenty-first.
Perfect Strangers: Friendship, Strength, and Recovery After Boston's Worst Day
Four lives brought together in a deadly moment prove that being in the wrong place at the worst time can lead to life's biggest adventures and most important relationships.As Roseann Sdoia waited to watch her friend cross the finish line of the Boston Marathon in 2013, she had no idea her life was about to change-that in a matter of minutes she would look up from the sidewalk, burned and deaf, staring at her detached foot, screaming for help amid the smoke and blood.In the chaos of the minutes that followed, three people would enter Roseann's life and change it forever. The first was Shores Salter, a college student who, when the bomb went off, instinctively ran into the smoke while his friends ran away. He found Roseann lying on the sidewalk and, using a belt as a tourniquet, literally saved her life that day. Then, Boston police officer Shana Cottone arrived on the scene and began screaming desperately at passing ambulances, all full, before finally commandeering an empty paddy wagon. Just then a giant appeared, in the form of Boston firefighter Mike Materia, who carefully lifted her into the fetid paddy wagon. He climbed in and held her burned hand all the way to the hospital. Since that day, he hasn't left her side, and today they are planning their life together.Perfect Strangers is about recovery, about choosing joy and human connection over anger and resentment, and most of all, it's about an unlikely but enduring friendship that grew out of the tragedy of Boston's worst day.
Wingnuts: Extremism in the Age of Obama
Wingnuts exist on the extreme edges of the political spectrum. They're the professional polarizers and the unhinged activists, the hardcore haters and the paranoid conspiracy theorists. They're people who always try to divide us instead of unite us. And at a time when the fringe is blurring with the base, they've hijacked American politics.The Obama era has been a boom-time for Wingnuts, kicked off by a financial collapse and the election America's first black president. For some, losing an election feels like living under tyranny. John Avlon tracks down preachers who pray for the president's death, goes inside the growing “Hatriot” militia movement, and identifies the fright-wing swamp where the Obama “Birthers” and the Bush-era “9/11 Truthers” bubble up.Wingnuts echo earlier fear-fueled movements in American history. But bolstered by the rise of hyper-partisan media, the Wingnut echo chamber is more influential than ever before and it has led directly to the division and dysfunction in Congress. Avlon asserts that the time has come for the moderate majority of Americans to straighten their civic backbone and hold the extremes accountable while restoring a sense of perspective to our politics.
The Haunting of Sunshine Girl (Bk. 1)
Shortly after her sixteenth birthday, Sunshine Griffith and her mother Kat move from sunny Austin, Texas, to the rain-drenched town of Ridgemont, Washington. Though Sunshine is adopted, she and her mother have always been close, sharing a special bond filled with laughter and inside jokes. But from the moment they arrive, Sunshine feels her world darken with an eeriness she cannot place. And even if Kat doesn’t recognize it, Sunshine knows that something about their new house is just ... creepy. In the days that follow, things only get stranger. Sunshine is followed around the house by an icy breeze, phantom wind slams her bedroom door shut, and eventually, the laughter Sunshine hears on her first night evolves into sobs. She can hardly believe it, but as the spirits haunting her house become more frightening - and it becomes clear that Kat is in danger - Sunshine must accept what she is, pass the test before her, and save her mother from a fate worse than death.
How to Get Rid of a President: History's Guide to Removing Unpopular, Unable, or Unfit Chief Executives
A vivid political history of the schemes, plots, maneuvers, and conspiracies that have attempted--successfully and not--to remove unwanted presidents.To limit executive power, the founding fathers created fixed presidential terms of four years, giving voters regular opportunities to remove their leaders. Even so, Americans have often resorted to more dramatic paths to disempower the chief executive. The American presidency has seen it all, from rejecting a sitting president's renomination bid and undermining their authority in office to the more drastic methods of impeachment, and, most brutal of all, assassination.How to Get Rid of a President showcases the political dark arts in action: a stew of election dramas, national tragedies, and presidential departures mixed with party intrigue, personal betrayal, and backroom shenanigans. This briskly paced, darkly humorous voyage proves that while the pomp and circumstance of presidential elections might draw more attention, the way that presidents are removed teaches us much more about our political order.
A Life in School
Here, one of our leading literary scholars looks back on her own life in the classroom, and discovers how much of what she learned there needs to be unlearned. Jane Tompkins' memoir shows how her education shaped her in the mold of a high achiever who could read five languages but had little knowledge of herself. As she slowly awakens to the needs of her body, heart, and spirit, she discards the conventions of classroom teaching and learns what her students' lives are like. A painful and exhilarating story of spiritual awakening, Tompkins' book critiques our educational system while also paying tribute to it.
The Red Web: The Struggle Between Russia's Digital Dictators and the New Online Revolutionaries
The Internet in Russia is either the most efficient totalitarian tool or the device by which totalitarianism will be overthrown. Perhaps both.On the eighth floor of an ordinary-looking building in an otherwise residential district of southwest Moscow, in a room occupied by the Federal Security Service (FSB), is a box the size of a VHS player marked SORM. The Russian government's front line in the battle for the future of the Internet, SORM is the world's most intrusive listening device, monitoring e-mails, Internet usage, Skype, and all social networks.But for every hacker subcontracted by the FSB to interfere with Russia's antagonists abroad—such as those who, in a massive denial-of-service attack, overwhelmed the entire Internet in neighboring Estonia—there is a radical or an opportunist who is using the web to chip away at the power of the state at home.Drawing from scores of interviews personally conducted with numerous prominent officials in the Ministry of Communications and web-savvy activists challenging the state, Andrei Soldatov and Irina Borogan peel back the history of advanced surveillance systems in Russia. From research laboratories in Soviet-era labor camps, to the legalization of government monitoring of all telephone and Internet communications in the 1990s, to the present day, their incisive and alarming investigation into the Kremlin's massive online-surveillance state exposes just how easily a free global exchange can be coerced into becoming a tool of repression and geopolitical warfare. Dissidents, oligarchs, and some of the world's most dangerous hackers collide in the uniquely Russian virtual world of The Red Web.
Waiting for "SUPERMAN": How We Can Save America's Failing Public Schools (Participant Guide Media)
Weber, Karl (Edt)
The American public school system is in crisis, failing millions of students, producing as many drop-outs as graduates, and threatening our economic future. By 2020, the United States will have 123 million high-skill jobs to fill—and fewer than 50 million Americans qualified to fill them.Educators, parents, political leaders, business people, and concerned citizens are determined to save our educational system. Waiting for "Superman" offers powerful insights from some of those at the leading edge of educational innovation, including Bill and Melinda Gates, Michelle Rhee, Geoffrey Canada, and more.Waiting for "Superman" is an inspiring call for reform and includes special chapters that provide resources, ideas, and hands-on suggestions for improving the schools in your own community as well as throughout the nation.For parents, teachers, and concerned citizens alike, Waiting for "Superman" is an essential guide to the issues, challenges, and opportunities facing America’s schools.
The Financial Crisis Inquiry Report: Final Report of the National Commission on the Causes of the Financial and Economic Crisis in the United States
Financial Crisis Inquiry Commission
Examines the causes of the financial crisis that began in 2008 and reveals the weaknesses found in financial regulation, excessive borrowing, and breaches in accountability.
The Smartest Places on Earth: Why Rustbelts Are the Emerging Hotspots of Global Innovation
The remarkable story of how rustbelt cities such as Akron and Albany in the United States and Eindhoven in Europe are becoming the unlikely hotspots of global innovation, where sharing brainpower and making things smarter - not cheaper - is creating a new economy that is turning globalization on its head.Antoine van Agtmael and Fred Bakker counter recent conventional wisdom that the American and northern European economies have lost their initiative in innovation and their competitive edge by focusing on an unexpected and hopeful trend: the emerging sources of economic strength coming from areas once known as “rustbelts” that had been written off as yesterday's story.In these communities, a combination of forces - visionary thinkers, local universities, regional government initiatives, start-ups, and big corporations - have created “brainbelts.” Based on trust, a collaborative style of working, and freedom of thinking prevalent in America and Europe, these brainbelts are producing smart products that are transforming industries by integrating IT, sensors, big data, new materials, new discoveries, and automation. From polymers to medical devices, the brainbelts have turned the tide from cheap, outsourced production to making things smart right in our own backyard. The next emerging market may, in fact, be the West.
When it comes to parenting, more isn't always better - but it is always more tiring.In Japan, a boy sleeps in his parents' bed until age ten, but still shows independence in all other areas of his life. In rural India, toilet training begins one month after infants are born and is accomplished with little fanfare. In Paris, parents limit the amount of agency they give their toddlers. In America, parents grant them ever more choices, independence, and attention.Given our approach to parenting, is it any surprise that American parents are too frequently exhausted?Over the course of nearly fifty years, Robert and Sarah LeVine have conducted a groundbreaking, worldwide study of how families work. They have consistently found that children can be happy and healthy in a wide variety of conditions, not just the effort-intensive, cautious environment so many American parents drive themselves crazy trying to create. While there is always another news article or scientific fad proclaiming the importance of some factor or other, it's easy to miss the bigger picture: that children are smarter, more resilient, and more independent than we give them credit for.Do Parents Matter? is an eye-opening look at the world of human nurture, one with profound lessons for the way we think about our families.
The Crowdsourceress: Get Smart, Get Funded, and Kickstart Your Next Big Idea
In recent years, the crowdfunding industry has generated several billions in funding. But the harsh reality is that around 60 percent of Kickstarter campaigns fail. Enter Alex Daly, a crowdfunding expert who has raised over $20 million for her clients' campaigns. She has run some of Kickstarter's biggest projects-TLC's newest album, Neil Young's audio player, and Joan Didion's documentary. In this book, Daly takes readers deep inside her most successful campaigns, showing you how to• Get fans and influencers excited about your launch• Build an appealing and powerfully designed campaign• Access proven video tips, pitching tactics, press releases, and rewards ideas• Avoid the most common headaches and pitfallsHere you'll get tangible tools to run your own crowdfunding campaigns and fully connect with the crowd, get people to pay attention, and inspire them to act.
Manifesto for a New Medicine
Gordon, James S.
For the last twenty-five years, Dr. James Gordon has pioneered an approach to healing that synthesizes the best of modern, scientific medicine with the best of the alternative techniques. Here he leads us step by step through convincing and absorbing case studies of the successful use of these alternatives, presenting clearly and simply the scientific basis for them. He also shows us how each of us can incorporate alternative therapies as an integral part of our health care and our daily lives.
An invaluable guidebook, which contends that the most vexing problems facing women today isn't that doors of opportunity aren't open but that not enough women are walking through them.Feminist icon Gloria Feldt pulls no punches in this new book, which argues that the most confounding problem facing women today isn't that doors of opportunity aren't open, but that not enough women are walking through them. From the boardroom to the bedroom, public office to personal relationships, she asserts that nobody is keeping women from parity-except themselves.Feldt puts women's power into an historical context, showing the ways in which women have made huge leaps forward in the past, only to pull back right when they were at the threshold. Feldt argues that there's no excuse-whether it's the way women are socialized, or pressure to conform, or work/life balance issues - for women today not to own their power. Women are still facing unequal pay, being passed over for promotions, entering public office at a much lesser rate than men, and oftentimes still struggling with traditional power dynamics in their interpersonal relationships. Feldt's solution to all these places where women face inequality is the same: we need to shift the way we think to achieve true parity with our male counterparts.No Excuses is divided into nine chapters that organized around how women can change the way they think, and therefore the way they act. These include: Know Your History and You Can Create the Future of Your Choice; Define the Terms-First; Embrace Controversy; Employ Every Medium; and other helpful ideas for using the tools and resources women already have to create the changes they want to see. No Excuses is a timely and invaluable book to help women equalize gender power in politics, work, and love.
935 Lies: The Future of Truth and the Decline of America's Moral Integrity
Facts are and must be the coin of the realm in a democracy, for government “of the people, by the people and for the people,” requires and assumes to some extent an informed citizenry. Unfortunately, for citizens in the United States and throughout the world, distinguishing between fact and fiction has always been a formidable challenge, often with real life and death consequences. But now it is more difficult and confusing than ever. The Internet Age makes comment indistinguishable from fact, and erodes authority. It is liberating but annihilating at the same time.For those wielding power, whether in the private or the public sector, the increasingly sophisticated control of information is regarded as utterly essential to achieving success. Internal information is severely limited, including calendars, memoranda, phone logs and emails. History is sculpted by its absence.Often those in power strictly control the flow of information, corroding and corrupting its content, of course, using newspapers, radio, television and other mass means of communication to carefully consolidate their authority and cover their crimes in a thick veneer of fervent racialism or nationalism. And always with the specter of some kind of imminent public threat, what Hannah Arendt called ‘objective enemies.'An epiphanic, public comment about the Bush “war on terror” years was made by an unidentified White House official revealing how information is managed and how the news media and the public itself are regarded by those in power: “[You journalists live] “in what we call the reality-based community. [But] that's not the way the world really works anymore. We're an empire now, and when we act, we create our own reality . . . we're history's actors . . . and you, all of you, will be left to just study what we do.” And yet, as aggressive as the Republican Bush administration was in attempting to define reality, the subsequent, Democratic Obama administration may be more so.Into the battle for truth steps Charles Lewis, a pioneer of journalistic objectivity. His book looks at the various ways in which truth can be manipulated and distorted by governments, corporations, even lone individuals. He shows how truth is often distorted or diminished by delay: truth in time can save terrible erroneous choices. In part a history of communication in America, a cri de coeur for the principles and practice of objective reporting, and a journey into several notably labyrinths of deception, 935 Lies is a valorous search for honesty in an age of casual, sometimes malevolent distortion of the facts.
What's Your Creative Type?: Harness the Power of Your Artistic Personality
The greatest creators in human history--from Mozart to Meryl Streep, Jackson Pollock to Jay-Z--don't just have talent--they also understand their motivations for pursuing art. What's Your Creative Type? helps artists do the same in a fun and witty way. Stepping away from the hyper-focus on how people create, What's Your Creative Type? instead explores why. By identifying your creative motivation type, you'll be able to find renewed energy, overcome creative blocks, and release the artist within.Drawing from creativity theory and personality typology, each chapter of the book is devoted to a creative type, from the A-Lister seeking recognition to the Activist who wants to change the world. What's Your Creative Type? is peppered with pop-culture studies of famous artists and illustrates each type with entertaining examples from legendary figures.Whether you're a seasoned artist or writer in search of inspiration or simply looking to explore your budding creative talents and motivations, What's Your Creative Type? has fresh and reliable advice and insight for you.
Otherhood: Modern Women Finding A New Kind of Happiness
More American women are childless than ever before - nearly half those of childbearing age don’t have children. While our society often assumes these women are “childfree by choice,” that’s not always true. In reality, many of them expected to marry and have children, but it simply hasn’t happened. Wrongly judged as picky or career-obsessed, they make up the “Otherhood,” a growing demographic that has gone without definition or visibility until now. In Otherhood, author Melanie Notkin reveals her own story as well as the honest, poignant, humorous, and occasionally heartbreaking stories of women in her generation - women who expected love, marriage, and parenthood, but instead found themselves facing a different reality. She addresses the reasons for this shift, the social and emotional impact it has on our collective culture, and how the “new normal” will affect our society in the decades to come.Notkin aims to reassure women that they are not alone and encourages them to find happiness and fulfillment no matter what the future holds. A groundbreaking exploration of an essential contemporary issue, Otherhood inspires thought-provoking conversation and gets at the heart of our cultural assumptions about single women and childlessness.
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