YouTube and Video Marketing: An Hour a Day

YouTube and Video Marketing: An Hour a Day

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The runaway success of YouTube has made online video sharing a powerful new marketing channel, and this detailed guide helps you create, implement, and measure winning video strategies that provide actionable insights and increase your ROI. Written by a video marketing expert, this comprehensive book also debunks common myths, helps you avoid errors, and energizes you with step-by-step instruction on key tasks and proven techniques. You'll learn the ins and outs of YouTube and how to develop, deploy, and measure a video marketing strategy - including crucial tips for choosing keywords and optimizing your video for search - with this essential guide.

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  • ISBN 13: 9780470459690
  • ISBN 10: 0470459697
  • Publisher:
  • Language: English
  • Pages: 474
  • Size: 9.10" l x 7.40" w x 1.20" h

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