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What Is Your One Sentence?

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A good sentence stops someone in their tracks. It surprises. It makes people think. In today's age of information overload and short attention spans getting a point across is consequently more difficult and more important than ever. What Is Your One Sentence will transform the reader's ability to communicate directly, quickly and concisely as well as providing the background theory behind the psychology of communication. Crammed full of practical exercises and real life examples, Mimi Goss describes how to distill a message into one sentence that will grab the listener's attention.

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ISBN: 9780735204638
Publisher: Prentice Hall Press
Language: English
Page Count: 251
Size: 7.20" l x 4.98" w x 0.77"
Series: N/A